From Passion to Profession: The Path of Amina Muaddi
Muaddi, born and raised between Jordan and Romania, had no direct access to the world of fashion during her childhood. Despite this, he cultivated a passion for style thanks to the female figures in his family. The turning point came when she spent summers in Italy, where contact with high fashion boutiques opened up a world of possibilities. After studying at the European Institute of Design and significant experiences at L'Uomo Vogue and GQ USA, Muaddi decided to return to Italy to pursue her dream of becoming a shoe designer.
A Brand That Challenges Conventions
Launched five years ago, Muaddi's eponymous brand has seen the designer collaborate with A$AP Rocky and Rihanna. Muaddi's footwear, with its distinctive flared heels, continued to sell successfully during lockdown, demonstrating the strong demand for its unique design. Her success was recognized with the Businesswoman of the Year award from GQ Middle East in 2021.
Innovation and Inclusivity in Design
Muaddi has always stood out for its commitment to inclusiveness and innovation in design. The designer firmly believes that inclusivity should not just be a trend, but a reality embedded in the DNA of every brand. After the passing of Virgil Abloh, a dear friend and a point of reference in the industry, Muaddi reflected on the American designer's impact on fashion and their bond through their passion for hip hop music and culture.
Discover the New Spring/Summer 2024 Collection at Michele Franzese Moda
With the expansion of her line to include micro bags and jewelry, building an Amina Muaddi universe is the next logical step for the designer. Now, with great enthusiasm, we invite all fashion enthusiasts to discover Amina Muaddi's latest Spring/Summer 2024 collection, available at Michele Franzese Moda. Visit our boutiques or explore online to immerse yourself in the world of luxury and refinement that only Muaddi can offer.
Don't miss the opportunity to live the Amina Muaddi experience, where each shoe tells a story of beauty, power and authenticity.
