“ESSENTIAL ELEGANCE IS ACCESSIBLE TO ALL OF US, THROUGH A VISION OF QUALITY AND CULTURE”. A lpha Studio has been a milestone in the world of knitwear for 35 years now, when its founder Franco Rossi gave life to a corporate project based on love for quality and respect for people and their individual value, in a profound fusion with the surrounding area and with the beauties of the city of Florence. The Alpha Studio design follows assertive research, not guided by passing fashions, but by a precious and universal aesthetic capable of keeping up with the times, aiming for Essential Elegance. Wearing Alpha Studio does not only mean wearing a garment of quality and unmistakable elegance, but it also means being part of a family tradition that reflects strong human bonds, reliability and transparency.