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Buyers Praise Milan Fashion Week: Creativity, Identity and a Sense of Reality
Article curated by Marco Caruccio for Pambianco Milan Fashion Week Spring/Summer 2027 comes to a close with a positive assessment from buyers, who recognised in the collections presented a stronger focus on brand identity, product quality and, above all, the ability to connect concretely with the customer. Across runway shows and presentations, a fashion landscape emerges that is capable of maintaining a strong creative component without losing sight of retail. The collections appear more recognisable, more consistent with each maison’s DNA and designed to transform the impact of the runway into genuine desire once they arrive in boutiques. Among the...
Cardi B Sets Milan on Fire: The New Cavalli Is Wild, Sexy and Unapologetic
Milan rediscovered its appetite for excess yesterday. At the Roberto Cavalli Spring/Summer 2027 show, extravagance was not a detail but a statement. And seated in the front row, Cardi B was perhaps the perfect star to embody it. Wrapped in an animal-print look, balancing glamour with a provocative attitude, the rapper immediately captured the attention of photographers, becoming an essential part of the spectacle. Her presence felt anything but accidental: the way she approaches fashion — theatrical, sensual and completely unafraid of excess — naturally speaks the language of Roberto Cavalli. On the runway, Fausto Puglisi brought some of the...
Etro Spring Summer 2027: The Aura of a New Season
In Milan yesterday, Etro chose light. Not the blinding light of glamour, nor the artificial glow of the runway, but a light that slowly changes, that moves across surfaces, fades colours, reveals and conceals at once. “Halo,” the title of the Spring Summer 2027 collection, is first and foremost an atmosphere: an aura surrounding the body, an almost intangible presence accompanying the transformation of the house. Following the departure of Marco De Vincenzo, Etro is entering a season of transition. Rather than seeking a clean break, however, the house has chosen continuity. But a more elusive, more delicate kind of...
Vogue World: Milano
Milan didn’t sleep last night. It walked. Under the glass dome of the Galleria Vittorio Emanuele II, Milan became the stage for Vogue World. Lights, music, couture, celebrities. Everything at once. Everything in an instant. And no, this wasn’t simply a fashion show. It was a spectacle. The kind designed to be remembered. Vogue World took Italy and put it on stage without leaning too heavily on nostalgia. The Renaissance, craftsmanship, industry, Dolce Vita. And then the future. Because celebrating tradition is one thing. Stopping there would be far less interesting. The evening began with the hands. Embroidery, craftsmanship, fabrics,...