The Paris 2024 Olympics will celebrate not only sports but also elegance and luxury through the participation of several major international fashion houses. These prestigious brands will bring their unique expertise to enhance the experience of athletes and spectators alike. Louis Vuitton will design the medal cases and the outfits for French athletes. Dior will dress the French delegation during ceremonies. Berluti will provide bespoke uniforms for the opening ceremonies. Chaumet will create the medals. Other prestigious brands partnering with the Games include : Ralph Lauren will design the uniforms for the U.S. team. Lululemon will dress the Canadian team. Nikewill provide uniforms for various disciplines and launch a major media campaign. Puma will engage in a multi-sport campaign. Omega will serve as the official timekeeper for the events. These collaborations between the worlds of sports and fashion promise to make the Paris 2024 Games a global showcase of elegance, merging athletic performance with aesthetic refinement to thrill the world. The capital is set to welcome athletes from 33 countries for this extraordinary event. The iconic Eiffel Tower proudly displays the famous rings, symbols of this unparalleled competition. Additionally, the city of Paris has decided to circulate commemorative coins, true collector's items, bearing the event's emblem. The Olympic Games weave a message of inclusivity through fashion, where each uniform tells a story of cultural diversity. Gender-neutral designs and fits for all body types celebrate the universality of sport. Through artistic collaborations and symbols of unity, Olympic fashion becomes a canvas where equality and acceptance are painted, uniting the world in a mosaic of colors and cultures. At Vogue World: Paris, highlights included Aya Nakamura’s dazzling performance in Jean Paul Gaultier couture, and an exclusive Lanvin gown inspired by a 1924 design. Sabrina Carpenter modeled a retro Jacquemus swimsuit, while Kendall Jenner and Gigi Hadid made a grand entrance on horseback in Hermès. Katy Perry wowed in a geometric 1980s outfit by Noir Kei Ninomiya, and Venus and Serena Williams showcased sporty couture from Marine Serre and Off-White. The event also featured Chanel’s 1920s tribute and Off-White’s bold streetwear.